Content that answers buyers' questions before your competitors do
Before anyone contacts a supplier, they search: how much it costs, how to choose, what to avoid, which option is best. Content that answers those questions well ranks, builds trust and sends readers to your services. We plan topics around those searches and write them with real expertise.
- Buyer-intent research
- Guides & comparisons
- Case studies
- Quarterly
- Editorial plan
- Expert
- Input from your team on every piece
- Linked
- Every article to a service page
(The problem)
Most business blogs answer questions nobody is asking before they buy
Articles get written because a calendar says so, not because buyers are searching for them. They bring the odd visitor and almost no enquiries.
Content planned around pre-purchase questions such as costs, comparisons and how to choose attracts people who are close to a decision.
What's included
Write for buyers, not for word counts.
- 01
Buyer-intent research
Topics chosen by how close they are to a purchase.
- 02
Guides & comparisons
Long-form content that answers pre-purchase questions.
- 03
Case studies
Customer stories written to persuade.
- 04
Landing pages
Conversion-focused pages for campaigns and offers.
- 05
Content refreshes
Existing articles updated to regain rankings.
- 06
Reporting
Traffic, rankings and enquiries by article.
How it works
- 01
Research
Buyer questions and search demand mapped by stage.
- 02
Plan
A prioritised editorial calendar tied to your services.
- 03
Write
Specialist writers, expert input from your team, your approval.
- 04
Refresh and measure
Older content updated, with traffic and enquiries reported.
UK HR Software Company · B2B SaaS, HR Technology
36 new page-one rankings in 9 months. 4,200 MQLs from organic content.
- Organic content MQLs/month
- Before28
- After4,200
- Page-one keyword rankings
- Before4
- After36
- Content cost per lead
- Before$210
- After$18
We had been publishing a weekly blog for three years and nothing ranked. In six months of working with Tecklogist, we had more organic leads from content than from all paid campaigns combined.
Tecklogist vs the alternatives
| Feature | Tecklogist | Freelance Writers | AI-Generated Content |
|---|---|---|---|
| Keyword and buyer intent research first | varies | ||
| E-E-A-T compliant methodology | varies | ||
| Existing content audit included | |||
| Conversion structure per piece | rarely | ||
| Distribution strategy included | |||
| Tracked to leads, not page views | rarely | ||
| Link-building potential assessed | rarely | ||
| Industry expertise, not generalist | varies |
Tools we use
- Ahrefs
- Semrush
- SurferSEO
- ClearScope
- Google Search Console
- Frase
- Notion
- Canva
Industries we serve
- SaaS
- Professional Services
- E-commerce
- Healthcare
- Legal
- Finance
- Manufacturing
- Technology
Good questions
Last reviewed October 2026
Do you use AI to write content?+
We may use AI for research and outlines, but every piece is written and edited by a person with input from your team. Google rewards genuine expertise.
How many articles do we need?+
Fewer, better pieces usually beat volume. We'll recommend a cadence based on your market.
How long until content brings traffic?+
Typically three to six months, faster for refreshes of pages that already rank.
Who approves the content?+
You do. Nothing goes live without sign-off.
Can you publish to our site?+
Yes, on WordPress, Webflow, headless CMSs and most others.
Do you write case studies?+
Yes. We interview your customers and turn the results into persuasive stories.
Get a free content marketing proposal
Tell us about the project and we'll send a tailored proposal within one working day, with no commitment.